Instagram in transition

Social media

Tuesday, 14 July 2026, from 9.00 am to 1.00 pm, online. Cost for members of the Paritätische RLP: 185 euros.

An overview of the key changes

What’s changed on Instagram recently? Which new formats and features are worth paying attention to? Do I still need hashtags? And how can I spot the latest trends? This four-hour online course offers a concise overview of the most important new developments on Instagram and shows you how to integrate them effectively into your work.

Instagram is evolving rapidly, and anyone who uses the platform professionally is regularly faced with new questions: Which features are really worth using? What’s changing in the algorithm? How can I make targeted use of new features to stay visible?

This course is aimed at anyone who uses their Instagram account professionally and wants to stay up to date.

As well as covering the key updates, there will be time for questions and discussion based on your own practical experience.

Speaker: Kathrin Schumann

Kathrin Schumann is a freelance editor, web video producer and lecturer in media production and social media. She holds a Master’s degree in Media Studies and has been working as a freelancer since 2017 with clients such as SWR, ARD, the University of Tübingen (a University of Excellence) and many others.

Find out more

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